Poultry Population Update: 2019 -2020

Covid19 induced lockdown from March 2020 adversely affected the decent growth rate the segment witnessed in preceding 10 months.


The industry incurred large net losses due to sharp decline in demand, realization and profitability and rumours circulated in social media, linking poultry birds as possible vectors of the virus, further leading to the demand drop resulting in 4-5% dip in revenues in last 2 months of FY 2019-2020.


Over the long-term, broiler volume growth will be supported by low per capita consumption, religious preference for chicken meat, year-round easy availability across the country, increasing disposable income, changing food habits, increasing health awareness and poultry being one of the cheapest sources of protein.


Trends in Chicken Numbers:







Comments:

· Secular consumption side levers such as increasing disposable incomes and low per capita protein consumption will ensure a significant rebound in segment growth


Ongoing consolidation at farms / producer levels will ensure players with deep pockets and long term commitments

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